| WestRock is a multinational provider of sustainable fiber-based paper and packaging solutions. Co. has four reportable segments: Corrugated Packaging, Consumer Packaging, Global Paper and Distribution. Co.'s Corrugated Packaging segment consists of its integrated corrugated converting operations. Co.'s Consumer Packaging segment consists of its integrated consumer converting operations. Co.'s Global Paper segment consists of its commercial paper operations, and it serves primarily corrugated packaging, folding carton, food service, liquid packaging, tobacco and commercial print markets. Co.'s Distribution segment consists of its distribution and display assembly operations.
When researching a stock like WestRock, many investors are the most familiar with Fundamental Analysis — looking at a company's balance sheet, earnings, revenues, and what's happening in that company's underlying business. Investors who use Fundamental Analysis to identify good stocks to buy or sell can also benefit from WRK Technical Analysis to help find a good entry or exit point. Technical Analysis is blind to the fundamentals and looks only at the trading data for WRK stock — the real life supply and demand for the stock over time — and examines that data in different ways. One of these ways is called the Relative Strength Index, or RSI. This popular indicator, originally developed in the 1970's by J. Welles Wilder, looks at a 14-day moving average of a stock's gains on its up days, versus its losses on its down days. The resulting WRK RSI is a value that measures momentum, oscillating between "oversold" and "overbought" on a scale of zero to 100. A reading below 30 is viewed to be oversold, which a bullish investor could look to as a sign that the selling is in the process of exhausting itself, and look for entry point opportunities. A reading above 70 is viewed to be overbought, which could indicate that a rally in progress is starting to get crowded with buyers. If the rally has been a long one, that could be a sign that a pullback is overdue.