Keurig Dr Pepper is a beverage company with a portfolio of flavored (non-cola) carbonated soft drinks (CSDs), non-carbonated beverages (NCBs), and produces single serve brewing systems. Co.'s segments are: Coffee Systems, which produces single serve brewers and specialty coffee; Beverage Concentrates, which is a brand ownership business where it manufactures and sells beverage concentrates and syrups; Packaged Beverages, which is a manufacturing and distribution business of both NCBs and CDSs, as well as a brand ownership business, focused primarily on NCB brands; and Latin America Beverages, which is a brand ownership, manufacturing and distribution business, with operations in Mexico.
When researching a stock like Keurig Dr Pepper, many investors are the most familiar with Fundamental Analysis — looking at a company's balance sheet, earnings, revenues, and what's happening in that company's underlying business. Investors who use Fundamental Analysis to identify good stocks to buy or sell can also benefit from KDP Technical Analysis to help find a good entry or exit point. Technical Analysis is blind to the fundamentals and looks only at the trading data for KDP stock — the real life supply and demand for the stock over time — and examines that data in different ways. One of these ways is called the Relative Strength Index, or RSI. This popular indicator, originally developed in the 1970's by J. Welles Wilder, looks at a 14-day moving average of a stock's gains on its up days, versus its losses on its down days. The resulting KDP RSI is a value that measures momentum, oscillating between "oversold" and "overbought" on a scale of zero to 100. A reading below 30 is viewed to be oversold, which a bullish investor could look to as a sign that the selling is in the process of exhausting itself, and look for entry point opportunities. A reading above 70 is viewed to be overbought, which could indicate that a rally in progress is starting to get crowded with buyers. If the rally has been a long one, that could be a sign that a pullback is overdue. |
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