| Intuit provides financial management and compliance products and services. Co. has four segments: Small Business and Self-Employed, which includes QuickBooks financial and business management online services and desktop software, payroll solutions, time tracking, merchant payment processing solutions and financing; Consumer, which serves consumers and includes do-it-yourself and assisted TurboTax income tax preparation products and services; Credit Karma, which serves consumers with a personal finance platform that provides recommendations of credit card, home, auto and personal loan, and insurance products; and ProConnect, which serves professional accountants in the U.S. and Canada. |
When researching a stock like Intuit, many investors are the most familiar with Fundamental Analysis — looking at a company's balance sheet, earnings, revenues, and what's happening in that company's underlying business. Investors who use Fundamental Analysis to identify good stocks to buy or sell can also benefit from INTU Technical Analysis to help find a good entry or exit point. Technical Analysis is blind to the fundamentals and looks only at the trading data for INTU stock — the real life supply and demand for the stock over time — and examines that data in different ways. One of these ways is called the Relative Strength Index, or RSI. This popular indicator, originally developed in the 1970's by J. Welles Wilder, looks at a 14-day moving average of a stock's gains on its up days, versus its losses on its down days. The resulting INTU RSI is a value that measures momentum, oscillating between "oversold" and "overbought" on a scale of zero to 100. A reading below 30 is viewed to be oversold, which a bullish investor could look to as a sign that the selling is in the process of exhausting itself, and look for entry point opportunities. A reading above 70 is viewed to be overbought, which could indicate that a rally in progress is starting to get crowded with buyers. If the rally has been a long one, that could be a sign that a pullback is overdue.