| Broadridge Financial Solutions is a holding company. Through its subsidiaries, Co. provides investor communications and technology-driven solutions to financial services clients. Co.'s services include investor communications, securities processing, data and analytics, and customer communications solutions. Co.'s segments are: Investor Communication Solutions, which involves the processing and distribution of proxy materials to investors in equity securities and mutual funds, as well as the facilitation of related vote processing; and Global Technology and Operations, which provides securities processing solutions for capital markets, wealth management, and asset management firms. |
When researching a stock like Broadridge Financial Solutions, many investors are the most familiar with Fundamental Analysis — looking at a company's balance sheet, earnings, revenues, and what's happening in that company's underlying business. Investors who use Fundamental Analysis to identify good stocks to buy or sell can also benefit from BR Technical Analysis to help find a good entry or exit point. Technical Analysis is blind to the fundamentals and looks only at the trading data for BR stock — the real life supply and demand for the stock over time — and examines that data in different ways. One of these ways is called the Relative Strength Index, or RSI. This popular indicator, originally developed in the 1970's by J. Welles Wilder, looks at a 14-day moving average of a stock's gains on its up days, versus its losses on its down days. The resulting BR RSI is a value that measures momentum, oscillating between "oversold" and "overbought" on a scale of zero to 100. A reading below 30 is viewed to be oversold, which a bullish investor could look to as a sign that the selling is in the process of exhausting itself, and look for entry point opportunities. A reading above 70 is viewed to be overbought, which could indicate that a rally in progress is starting to get crowded with buyers. If the rally has been a long one, that could be a sign that a pullback is overdue.